01
Strong 4-Day Event Growth
Total attendance reached 69,810 visitors with growth from Day 1 (14,590) to a peak of 19,108 on Day 3 (+31%), before stabilizing at 18,888 on the final day — confirming sustained event momentum throughout.
02
Entrance 4 Leads All Days
Camera 002 at Entrance 4 consistently handled 22–27% of daily traffic, growing from 3,238 to 4,215 in (+30%). The primary entry point across all 4 days with the highest absolute volumes.
03
Screen 4 — Peak Engagement
Camera 011 at Screen 4 recorded the most viewer engagements, growing from 3,498 to 5,814 at peak (+66%). Screen 3 was the consistent second. The center and right zones are the most-viewed areas.
04
Professional Defense Audience
Audience was 67–73% male, dominated by the 46–60 age group (~35%), with ~65% Middle Eastern nationality — a profile aligned with senior defense industry professionals and government stakeholders.
05
Peak Hours Shifted Earlier
Peak activity moved earlier each day: Days 1–2 peaked at 13:00–14:00, Day 3 at 12:00–13:00, Day 4 at 11:00–12:00. Visitors arrived and engaged progressively earlier as the event matured.
06
Consistently Positive Reception
~59% neutral emotions indicate focused, professional engagement. ~21% happy emotions confirm positive visitor reception — consistent across all 4 days and reflective of a well-organized event experience.
